MotoAmerica: AutoParts4Less.com is new title sponsor of the series – Roadracing World Magazine


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MotoAmerica Welcomes AutoParts4Less.com as Title Sponsor of MotoAmerica 2022 and 2023 Championship

Successful Auto Parts E-Commerce Platform to be Main Sponsor of 2022 and 2023 4Less MotoAmerica Championship Series

IRVINE, CA (November 2, 2021) – MotoAmerica, the first series of motorcycle road races in North America, is delighted to announce that the digital auto parts marketplace AutoParts4Less.com will be the title sponsor of the MotoAmerica 2022 and 2023 championship series, which will be known as the championship name Auto Parts 4Less MotoAmerica.

The partnership with MotoAmerica will be Auto Parts 4Less’ first effort in motorcycle racing, although the group has been a NASCAR event sponsor with its LiftKits4Less.com brand and also sponsored a NASCAR Xfinity Series entry with its Auto brand. Parts 4Less.

AutoParts4Less.com is dedicated to providing fans, auto parts sellers and businesses with a user-friendly platform to sell and buy parts for all vehicles including cars, trucks, boats, RVs, motorcycles, powersports and more from its multi-vendor marketplace. Buyers purchase parts, as well as installation while being able to choose from a wide variety of manufacturers. Auto Parts 4Less is a market driven by sellers who want to see more value and sell their auto parts online, and consumers who want more value when it comes to buying auto parts.

“We are delighted to have Auto Parts 4Less as the title sponsor for the 2022 and 2023 MotoAmerica Championship seasons,” said Wayne Rainey, President of MotoAmerica. “This is an important partnership for our series, as it brings a new partner from outside the motorcycle industry to MotoAmerica, and this is the first time in our history that we will be starting our season with a title sponsor. . It really shows how far we’ve come in seven years. This Auto Parts 4Less relationship will enhance our visibility and increase our rapidly growing number as we continue to build our championship. This sponsorship also makes a lot of sense for Auto Parts 4Less, as our fans will become their customers. We look forward to kicking off the 2022 season and putting this partnership on the right track. “

“Our team has always been huge motorsport fans, it’s deeply rooted in our corporate culture,” said Christopher Davenport, President of Auto Parts 4Less. “The community is like no other and has been one of the main reasons we have been involved with NASCAR and now MotoAmerica. Our platform was built by enthusiasts for enthusiasts, these are our roots.

“Racing fans tend to have a stronger relationship with their vehicles, especially when it comes to maintenance or tuning,” said Steve Jugan, vice president of business development and partnerships at MotoAmerica. . “This passion is what we love most about racing fans. AutoParts4Less.com offers an advanced experience for people who like to get their hands dirty and work on their vehicles, so leveraging MotoAmerica to raise market awareness for Auto Parts 4Less was an easy choice.

“We look forward to an exciting year of racing and business and are delighted to be able to support this great sport,” said Tim Armes, Chairman of the Board of Auto Parts 4Less. “Our market analysts show that motorcyclists rank among the best for multi-vehicle ownership, which has been a huge draw to us as our website caters to almost all motorized markets.”

The 2022 Auto Parts 4Less MotoAmerica 10-round Championship kicks off at the Circuit of The Americas in Austin, Texas, April 8-10, and concludes at Barber Motorsports Park in Birmingham, Alabama, September 23-25.

2022 Auto Parts 4Less MotoAmerica Championship Schedule

April 8-10 MotoGP Circuit of the Americas Austin, TX

April 22-24 Michelin Raceway Road Atlanta Braselton, GA

May 20-22 VIRginia International Raceway Alton, VA

June 3-5 Road America Elkhart Lake, WI

June 24-26 Ridge Motorsports Park Shelton, WA

July 8-10 WeatherTech Raceway Laguna Seca Monterey, CA

July 29-31 Brainerd International Raceway Brainerd, MN

August 19-21 Pittsburgh International Race Complex Wampum, PA

September 9-11 New Jersey Motorsports Park Millville, NJ

September 23-25 ​​Barber Motorsports Park Birmingham, AL

About Moto America

MotoAmerica is the North American road racing series created in 2014 that hosts the AMA Superbike Championship. MotoAmerica is a subsidiary of KRAVE Group LLC, a partnership that includes three-time 500cc World Champion, two-time AMA Superbike champion and AMA Hall of Fame member Wayne Rainey, former rider and former manager of Team Roberts Chuck Aksland, Motorsport Marketing Director. Terry Karges and businessman Richard Varner. For more information on MotoAmerica, visit www.MotoAmerica.com. Also, be sure to follow MotoAmerica on Twitter, Facebook, and Instagram.

About AutoParts4Less.com

AutoParts4Less.com is a multi-vendor online digital marketplace dedicated to auto parts. A wholly owned subsidiary of The 4Less Group, Inc. (OTCQB: FLES), AutoParts4Less.com offers qualified buyers and sellers a wide range of auto parts for cars, trucks, boats, motorcycles and motorhomes on one platform. With the launch of their automotive marketplace, AutoParts4Less.com, the company expects millions of unique SKUs to be available for sale, as well as multiple sellers for most of the SKUs listed, which will provide customers with more options. The company develops best-in-class technology modules to increase visitor conversions by adding convenient content and various other services to websites. The current marketing and branding strategy currently consists of heavy referral traffic, pay-per-click as well as sponsored drivers in NASCAR, MotoAmerica and NHRA motorsports. Moreover, as a platform business model, AutoParts4Less.com marketplace is highly scalable and can take advantage of the network effect, which means that more sellers participate in the platform, it will attract more sellers and therefore more buyers. Information on FLES is available at www.the4lessgroup.com.

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