Aurora will produce the FIM E-Xplorer World Cup | New

Aurora will produce the next FIM E-Xplorer World Cup.

E-Xplorer is shaping up to be a new international series of all-electric off-road motorcycles backed by the Fédération Internationale de Motocyclisme. Twelve teams of two runners, obligatory one man and one woman per team, will compete in a series of global events covering a mix of city center and natural sites.

Aurora will provide multi-format broadcast coverage, format development, digital content and brand activations for the first edition of the competition, which plans to launch in 2023. It has already created content for the first official test of E- Xplorer, held in September near the town of Vollore-Montagne in central France – where 16 riders tested the technology and overall performance of electric motorcycles from the four manufacturers.

The competition is intended to be sustainable, with the entire test event, including the paddock, being powered by zero-emission hydrogen power generators supplied by GCK Energy.

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Aurora has experience in the growing electric motorsport sector, also producing Extreme E and Formula E.

Carina Munte, Championship Director and Co-Founder of E-Xplorer, said, “We are thrilled to welcome Aurora as a content production partner. We are delighted with the content already produced for the test event in Vollore-Montagne, their wealth of experience and innovation helps us tell our E-Xplorer story globally. I’m excited to see where this partnership will take us as we accelerate towards our inaugural season. »

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James Pearce, Director of Partnerships at Aurora, added, “E-Xplorer has great potential to chart its own course and become one of the leading next-gen sports entertainment properties. We’re thrilled to work alongside their fantastic team to grow the series and tell their unique stories of racing action, innovation, exploration and equality. We are excited about the journey ahead and look forward to getting started in 2023.”

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Taz Addison, Producer at Aurora, said, “I am incredibly excited about all the possibilities a series like E-Xplorer will bring to a new generation of motorsport fans. It’s a fantastic opportunity to be part of something so fresh and innovative, with sustainability and equality at its heart, while giving us everything we could want in a racing format. We are excited to see what the future holds for this championship.

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